![]() Many of them list these authorized sellers on a "Where to Buy" page on their site, and some of these sellers may also be authorized to sell that brand from their own storefronts on Amazon or other retail platforms. Most brands also have authorized distributors and retailers who sell their products. Brands that do not sell directly to consumers will often have a “Where to Buy” page or may provide links to trusted distributors and retailers, some of which may also be authorized to sell from their storefronts on Amazon. The best way to avoid counterfeit products, when possible, is to purchase directly from the brand's website. To then make sure that what you buy online is the real, authentic product - avoiding a fake and potentially dangerous item, read the tips below and see the information for specific brands. Of course, before even selecting a supplement, to be safe, it is important to ensure that a product does not have red flags that may indicate a problem with quality, and that it has been independently tested for quality by a third party such as ConsumerLab. ![]() NOW Foods discovered 11 different counterfeit NOW supplements, including psyllium husk capsules, magnesium citrate, and a men’s multivitamin, sold on Amazon by a single Amazon seller. Fungi Perfecti discovered 23 different sellers on Amazon selling counterfeits of its Host Defense brand mushroom supplements. Three months earlier, in April 2023, two supplement companies, NOW Foods and Fungi Perfecti, separately reported counterfeit versions of their products sold on Amazon. In August 2023, it was revealed that a counterfeit version of Bausch + Lomb’s PreserVision AREDS 2 Eye Vitamin & Mineral supplement had been sold on Amazon. In September 2023, it was discovered that counterfeit versions of Pure Encapsulations L-glutamine and NatureMD’s GutConnect 365 were sold Amazon. For example, a lawsuit was filed in November 2023 against multiple parties allegedly selling counterfeit Prevagen on Amazon. ![]() ![]() Counterfeit supplements have been sold on Amazon and reports of this have been increasing lately. ![]()
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